Terms & Privacy

1. Who we are and what these terms cover

AuthorityMD is operated by Sunny Hayre, a sole proprietor based in Alberta, Canada ("AuthorityMD," "we," "us"). These terms apply when you visit theauthoritymd.com or any authoritymd.com page, and when you buy or use the AuthorityMD Playbook (the "Playbook"). By completing a purchase, you agree to these terms.

2. What you're buying

The Playbook is a downloadable digital PDF. It includes the frameworks, worksheets, specialty template packs, hook and script libraries, checklists and roadmap described on the sales page at the time of purchase. It is a self-guided product. It does not include coaching, done-for-you services, account management or personal support unless we offer those separately and you buy them separately.

We may update or correct the Playbook over time. Updates are not guaranteed, and an update does not change what you bought.

3. Price, payment and taxes

The price is shown on the sales page in US dollars and is a one-time payment, with no subscription. Payments are processed securely by Stripe. We never see or store your full card details. Any applicable sales tax is shown at checkout. Your bank or card issuer may charge currency conversion fees, which we don't control.

4. Delivery

After payment, you'll get access to the Playbook by email, usually within minutes. If it hasn't arrived within a few hours, check your spam folder, then email [email protected] and we'll resend it.

5. Your licence to use the Playbook

When you buy the Playbook, you get a personal, non-exclusive, non-transferable licence to use it for yourself and, if you own or work in a practice, for your own practice's content. You may:

• Read it on any of your devices and print it for your own use.
• Use the frameworks, hooks and templates to write and publish your own content.

You may not:

• Share, forward, upload or post the PDF, or any substantial part of it, for others to access.
• Resell, sublicense, repackage or give it away, including as part of a course, membership or client deliverable.
• Use it to create a competing product.

Each person who wants to use the Playbook needs their own copy. If you want copies for a team or clinic, email us.

6. Refunds: the 30-day guarantee

If the Playbook doesn't give you a clearer, faster and more practical way to create your Instagram content, email [email protected] within 30 days of purchase for a full refund. No questions asked. Refunds go back to your original payment method through Stripe, and your bank may take several business days to show it. When you're refunded, your licence ends and you agree to delete your copy. Full details are in our Return Policy.

Please contact us before disputing a charge with your bank. We'll refund any eligible request directly, and that's faster for you.

7. Results are not guaranteed

Growing an audience depends on many things we don't control, including how consistently you apply the material, your content, your specialty, your audience and changes to Instagram and other platforms. We don't promise any number of followers, views, leads, patients, sales or income.

Results described on our pages, including from Sunny's done-for-you clients, are individual examples. They are not typical, and you may not get similar results.

8. Not medical, legal or regulatory advice

The Playbook teaches content strategy and marketing. Nothing in it is medical, legal, regulatory, tax or financial advice, and we are not a compliance reviewer. You are solely responsible for:

• The accuracy of any clinical information you publish.
• Following the rules of your licensing body, college or board, including rules on advertising, testimonials and professional conduct.
• Protecting patient privacy under the laws that apply to you, such as HIPAA in the United States or provincial health privacy laws in Canada. Never post patient-identifying information without proper consent.

If you're unsure whether something is allowed, check with your licensing body or a qualified advisor before you post.

9. Third-party platforms and tools

The Playbook refers to platforms and tools run by other companies, such as Instagram, Meta and various apps. AuthorityMD isn't affiliated with or endorsed by those companies. Their features, rules and algorithms change, and your use of them is governed by their own terms. We aren't responsible for changes to those platforms or for any action they take on your account.

10. Ownership

The Playbook, our websites and their content, including text, frameworks, designs and graphics, belong to Sunny Hayre / AuthorityMD and are protected by copyright and other laws. AuthorityMD and related names are our brand. Content you create using the Playbook belongs to you.

11. Other services

Any coaching, strategy calls, done-for-you services or other offers we provide are separate from the Playbook. Each is governed by its own terms or agreement, which will be given to you before you buy. If those terms conflict with these, the service's own terms apply to that service.

12. Limitation of liability

The Playbook and our websites are provided "as is." To the fullest extent the law allows, we are not liable for any indirect, incidental, special or consequential losses, including lost profits, lost revenue, lost data or harm to your reputation, arising from your use of the Playbook or our websites. Our total liability for any claim relating to the Playbook is limited to the amount you paid for it. Some places don't allow these limits, so they may not all apply to you.

13. Your responsibility

You agree to cover any claims, losses or costs, including reasonable legal fees, that arise from content you publish, from your breach of these terms, or from your breach of professional, privacy or advertising rules that apply to you.

14. Governing law

These terms are governed by the laws of the Province of Alberta and the federal laws of Canada that apply there. Any dispute will be handled by the courts of Alberta, unless the consumer protection laws where you live give you the right to bring it somewhere else.

15. Changes to these terms

We may update these terms. The effective date at the top of this page shows when they last changed. The terms in place when you made your purchase apply to that purchase.